I recently started getting into FaceBook again. I kind of neglected it for a while, save for the occasional BlogTalkRadio event, but the past couple of weeks have seen me getting back into the FaceBook groove again. Now we all know my heart belongs to Twitter, but I’m beginning to see the benefits of using FaceBook for community building as well. I don’t know why I’ve been so hesitant to embrace FaceBook, but I’m already seeing the results. Here are some ways you can use FaceBook to build up your online community.
Make New Friends: Like Twitter, I’m making friends on FaceBook thanks to other friends. We hook up via recommendations or common interests and all of a sudden we’re networking and sharing. As you may already know, once folks follow you on one network, they’re likely to follow you everywhere you go.
Post Events: Blasting your events on FaceBook is an awesome way to alert everyone to your party, podcast, summit or other event. This saves the time of creating numerous emails and allows you to blast one note to all of your friends if you so desire. Don’t use the “event” feature everytime you have a blog post or news or folks will think you’re spamming.
Post Updates: If you want to post regular updates, you can certainly do so by writing messages on your wall. Like Twitter there’s a balance between the whole warm, fuzzy community chat thing and blasting out links every five minutes. Have a good balance. Communicate with your friends, invite them to be a part of your community and share your links.
Create Groups: Did you know you can create a group centered around your business or topic or you can find a group of other like-minded individuals? This is a great way to socialize with members of other communities and turn them on to your own.
How are you using FaceBook?
