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I’m a reluctant BlogHer attendee. As someone with a limited conference budget I wasn’t sure in the past that BlogHer was the best place to invest in my blogging and social media education. Tales of swag rooms and brand courting only served to keep me away as this wasn’t as important to me as the [...]
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If you’ve been following me for any amount of time you know I’m not a fan of being exclusionary. I’m not a fan of lists of “Top Female” or “Top Male” whatevers because I feel that as long as we do this there will always be some sort of segregation. It’s one of the reasons [...]
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Influence is one of those social media buzzwords of the day. Everyone is tossing it around or measuring how it works. While I will admit some people are more influential than others, I’ll also be the first to tell you that “influence” is in the eye of the beholder. What Makes Someone Influential? Why are [...]
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Last night I went out for drinks with the girls. My friends work in a variety of careers, none having anything to do with social media. I often wonder if when I talk about my blogs or Twitter they think I’m some sort of loonie, or even if they really care. During our conversation last [...]
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A couple of years ago, a woman who was part of a community I managed took it to heart every time someone stopped following her on Twitter. She monitored her account very closely and each morning ceremoniously announced with a “Buh Bye!” all the people who unfriended her the day before. Though I would probably [...]
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I admit it. I use Foursquare. I don’t post my locations to Twitter or Facebook, or offer mundane updates on every step I take throughout the day, but I do use Foursquare and I don’t think it’s as silly as some naysayers would have you believe. However, apps and tools are always in the eye [...]
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A few years ago when I was Community Manager for a popular online community, the owner and I disagreed regarding the value of Twitter. He wrote it off as a bunch of noise. In fact he wrote off most of social media as a bunch of noise. I soon learned though, that it wasn’t that [...]
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I don’t have too many regrets. I look at all opportunities, whether positive or negative, as learning experiences. That’s why all feedback is good feedback. With that said, I regret neglecting Kommein, this blog showed so much promise as a resource for community managers and I left it to fall by the wayside once my [...]
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Here’s a scenario some community managers are facing: You’re hired by a business interested in building a web presence. Your superiors consider themselves hip pioneers for jumping on the social media thing, but they reality is they haven’t a clue. As a result, you can’t do your job properly. They question the amount of time [...]
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Mashable has a great article up that I think all Community Managers should read entitled, HOW TO: Survive a Social Media Revolt. Hulu recently made a mistake in how it removed content from its site, and its community turned on the company rather quickly. Of course they tried to fix the mistake, but some damage [...]
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