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Last week while at BlogHer, one of the attendees asked my thoughts on growing an offline network. My niche is social media and it’s a given that just about everyone in this space is online. The attendee’s niche is smaller and more focused. Many of the people she needs to reach out to aren’t online [...]
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If you read any of my other blogs or guest blog posts, you’ll know how I feel about the competition. Or rather, that I don’t believe in competition. The way I see it, the people who blog about the same or similar things are colleagues and collaborators. “Competitor” almost has a negative connotation and I [...]
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If you’re one of the minority wondering if community is overrated, you’re not getting it. Or rather, you’re not getting the need for community. Because if there’s one thing we shouldn’t be brushing aside, it’s the importance of the power of a collaborative of people, most especially, community. Old School Examples: In my old Queens, [...]
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I don’t have too many regrets. I look at all opportunities, whether positive or negative, as learning experiences. That’s why all feedback is good feedback. With that said, I regret neglecting Kommein, this blog showed so much promise as a resource for community managers and I left it to fall by the wayside once my [...]
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Most community management gigs appear to 9 to 5 jobs, but are they? I work for a 24/7 social radio network and it certainly doesn’t shut down at 5:00 p.m. every day. Folks are still visiting each others’ chat rooms and talking in the forums and Yahoo Group. They still need me to wear my [...]
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Even WalMart understands the need for Community. Actually WalMart totally gets the community thing. The have their 11 Moms blogging network, with accompanying BlogTalkRadio shows, they know the importance of community and a heavy web presence. They’re also making sure to get the most bang out of their social media buck because they’re hiring a [...]
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I recently unfollowed a couple of people from Twitter. The first I unfollowed because of spam. I stopped following the second person because most of her posts are laden with profanity and followed up with “Don’t like swearing? Too bad. Don’t follow me then.” Well ok. I don’t follow people for the sake of haiving [...]
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This past September at BlogWorld Expo, my co-Kommein conspirator David Peralty and I hung out in the blogging lounge and had a little discussion about community forums. Specifically whether or not it’s a good idea for businesses to have a community gathering place. David wasn’t so sure he liked forums as they’re a lot of [...]
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One of my biggest frustrations is when I want to communicate with a blogger or web site owner and his or her contact details are no where to be found. If anyone should be easy to reach, it’s the Community Manager. Make sure the members of your community know your email address as well as [...]
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