Comments on: How to Set Up Your Community Manager to Fail http://kommein.com/how-to-set-your-community-manager-up-for-failure/ Shared by all. Wed, 16 May 2012 18:26:00 +0000 hourly 1 http://wordpress.org/?v=3.1.3 By: Payton_vege http://kommein.com/how-to-set-your-community-manager-up-for-failure/#comment-3880 Payton_vege Mon, 20 Feb 2012 05:47:00 +0000 http://kommein.com/?p=281#comment-3880 Amazing write-up! This could aid plenty of people find out more about this particular issue. Are you keen to integrate video clips coupled with these? It would absolutely help out. Your conclusion was spot on and thanks to you; I probably won’t have to describe everything to my pals. I can simply direct them here! Amazing write-up! This could aid plenty of people find out more about this particular issue. Are you keen to integrate video clips coupled with these? It would absolutely help out. Your conclusion was spot on and thanks to you; I probably won’t have to describe everything to my pals. I can simply direct them here!

]]> By: Tajalli Love http://kommein.com/how-to-set-your-community-manager-up-for-failure/#comment-233 Tajalli Love Tue, 26 Jan 2010 23:49:59 +0000 http://kommein.com/?p=281#comment-233 Wow. This hit pretty close to home for me. Great post. Wow. This hit pretty close to home for me. Great post.

]]> By: Shane http://kommein.com/how-to-set-your-community-manager-up-for-failure/#comment-232 Shane Sun, 30 Aug 2009 04:34:32 +0000 http://kommein.com/?p=281#comment-232 Great post. I can just imagine young, fresh-outta-college IT managers having the same concerns 20 odd years ago - everyone's heard we're supposed to be the next big thing and we're going to change the way people work, but nobody quite understands what we do, and they sure as heck don't want us sticking our noses in territory where we don't belong. But take this analogy and see where it's gotten the people involved - those computer nerds are now IT Directors with plush offices right next door to the CEO.Wait a minute before you start ordering your diamond crusted name plate for the office door though, there's still a long way to go. A good start is to practice what we preach; be entirely transparent with what we're doing and explain why we need to know certain company info that may seem out of bounds to a sceptical staff. It may be tough, but.the onus is on us to be proactive in helping people understand the value of what a good online community can offer. In the past I've found if you send out a handul of emails a day to staff members, containing threads or comments that are directly aimed at what their job involves, people get interested. Give it a try! Great post. I can just imagine young, fresh-outta-college IT managers having the same concerns 20 odd years ago – everyone’s heard we’re supposed to be the next big thing and we’re going to change the way people work, but nobody quite understands what we do, and they sure as heck don’t want us sticking our noses in territory where we don’t belong.
But take this analogy and see where it’s gotten the people involved – those computer nerds are now IT Directors with plush offices right next door to the CEO.Wait a minute before you start ordering your diamond crusted name plate for the office door though, there’s still a long way to go. A good start is to practice what we preach; be entirely transparent with what we’re doing and explain why we need to know certain company info that may seem out of bounds to a sceptical staff. It may be tough, but.the onus is on us to be proactive in helping people understand the value of what a good online community can offer.
In the past I’ve found if you send out a handul of emails a day to staff members, containing threads or comments that are directly aimed at what their job involves, people get interested. Give it a try!

]]> By: Kathy Jacobs http://kommein.com/how-to-set-your-community-manager-up-for-failure/#comment-231 Kathy Jacobs Wed, 08 Jul 2009 15:22:58 +0000 http://kommein.com/?p=281#comment-231 Deb, Your idea of a survey sounds awesome. When I posted my earlier comment, it came out of a shock that others felt the same way I did about how to ensure community managers fail. It has been interesting to see the ongoing commentary. One of the things I would love to see asked in your survey is whether community managers are seen as "managing the interface with the community" or "managing the community team - moderators, etc. and the community interface" or both things. Love the dialog. Can't wait to see the survey and the results. Hope you post both! Deb,
Your idea of a survey sounds awesome. When I posted my earlier comment, it came out of a shock that others felt the same way I did about how to ensure community managers fail. It has been interesting to see the ongoing commentary.

One of the things I would love to see asked in your survey is whether community managers are seen as “managing the interface with the community” or “managing the community team – moderators, etc. and the community interface” or both things.

Love the dialog. Can’t wait to see the survey and the results. Hope you post both!

]]> By: Deb Ng http://kommein.com/how-to-set-your-community-manager-up-for-failure/#comment-230 Deb Ng Wed, 08 Jul 2009 15:00:14 +0000 http://kommein.com/?p=281#comment-230 @Jim - It actually sparked a post with me. I'm going to try and get together a comprehensive CM survey together (using survey money) and I'll post the results here. I'll be polling to find out what duties community managers undertake, what departments they work for, what level of employee/managment they are,e tc. I'll send you the results as well. @Jim – It actually sparked a post with me. I’m going to try and get together a comprehensive CM survey together (using survey money) and I’ll post the results here. I’ll be polling to find out what duties community managers undertake, what departments they work for, what level of employee/managment they are,e tc.

I’ll send you the results as well.

]]> By: Jim "Genuine" Turner http://kommein.com/how-to-set-your-community-manager-up-for-failure/#comment-229 Jim "Genuine" Turner Wed, 08 Jul 2009 14:55:08 +0000 http://kommein.com/?p=281#comment-229 Great now you guys have sparked a blog post. I hate it when that happens. I think it owuld be good to develop this further to determine some of the things that Community Managers are doing and how their jobs are shaping up. I am going to post this and will let you know. In the meantime, maybe you that are following here can include your list of features of a community manager and I can include them. Great now you guys have sparked a blog post. I hate it when that happens. I think it owuld be good to develop this further to determine some of the things that Community Managers are doing and how their jobs are shaping up. I am going to post this and will let you know. In the meantime, maybe you that are following here can include your list of features of a community manager and I can include them.

]]> By: Deb Ng http://kommein.com/how-to-set-your-community-manager-up-for-failure/#comment-228 Deb Ng Wed, 08 Jul 2009 14:48:47 +0000 http://kommein.com/?p=281#comment-228 @bnpositive - As Jim stated, many companies are realizing the benefits of hiring an in-house - but others are outsourcing and hiring consultants to do the job. Either works. I do some consulting and community building on a contractual basis. I think the biggest problem is when businesses look at it as an internship or entry level position. They think it's only a Twitter or Facebook presence, when that's the smallest part of the job. Expect to see a huge growth in community management jobs. @bnpositive – As Jim stated, many companies are realizing the benefits of hiring an in-house – but others are outsourcing and hiring consultants to do the job. Either works. I do some consulting and community building on a contractual basis. I think the biggest problem is when businesses look at it as an internship or entry level position. They think it’s only a Twitter or Facebook presence, when that’s the smallest part of the job.

Expect to see a huge growth in community management jobs.

]]> By: Jim "Genuine" Turner http://kommein.com/how-to-set-your-community-manager-up-for-failure/#comment-227 Jim "Genuine" Turner Wed, 08 Jul 2009 14:43:36 +0000 http://kommein.com/?p=281#comment-227 @bnpositive As a company that does this as an outsource feature I can assure you that this is becoming more of an in-house position now than it was before. Many people are making this a position themselves. I just met with a company that had a person in their customer service department that was actually doing many of the things that we provide as a commnuity management outsource company and didn't even realize what she was doing. With a few tweaks and a couple of lessons later and they now have their community manager. Look at Craig's List and many other recruitment sites and this is a job that is becoming a really mainstream idea. So to answer your questions. Yes. The percentage is not clear as yet as many company already have them and don;t really know that is what they are doing. Some want it in house and others want to test drive the position and get some ROI numbers in order to sell it to management. @bnpositive

As a company that does this as an outsource feature I can assure you that this is becoming more of an in-house position now than it was before. Many people are making this a position themselves. I just met with a company that had a person in their customer service department that was actually doing many of the things that we provide as a commnuity management outsource company and didn’t even realize what she was doing. With a few tweaks and a couple of lessons later and they now have their community manager. Look at Craig’s List and many other recruitment sites and this is a job that is becoming a really mainstream idea. So to answer your questions. Yes. The percentage is not clear as yet as many company already have them and don;t really know that is what they are doing. Some want it in house and others want to test drive the position and get some ROI numbers in order to sell it to management.

]]> By: bnpositive http://kommein.com/how-to-set-your-community-manager-up-for-failure/#comment-226 bnpositive Wed, 08 Jul 2009 03:54:21 +0000 http://kommein.com/?p=281#comment-226 Excellent post and love the discussion in the comments afterwards. Does any one know the percentage of companies that have full-time community managers on their payrolls? Are these positions usually in-house or outsourced? Excellent post and love the discussion in the comments afterwards. Does any one know the percentage of companies that have full-time community managers on their payrolls? Are these positions usually in-house or outsourced?

]]> By: Recent Links at Fast Wonder: Online Community Consulting http://kommein.com/how-to-set-your-community-manager-up-for-failure/#comment-225 Recent Links at Fast Wonder: Online Community Consulting Sun, 05 Jul 2009 16:12:57 +0000 http://kommein.com/?p=281#comment-225 [...] How to Set Up Your Community Manager to Fail [...] [...] How to Set Up Your Community Manager to Fail [...]

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