From the category archives:
Facebook is no doubt one of the most important tools you’ll use to connect with your customers and community. Though many brands have been using Facebook successfully for years, even more brands are just starting to learn about the benefits. The brands that do well are those taking the time to put a lot of [...]
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Every day, at least a dozen people tell me to post something in my Facebook status. They usually go something like this: I love puppies. They’re cute, cuddly and the best gosh darned friends ever. Post this in your status if you like puppies too. Sometime they tug at the heartstrings a little: No one [...]
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Dear Facebook, I’m not a girl who whines and complains a lot, especially for services like yours that I’m using at absolutely no cost to me. However, recent events have rethinking my policy to keep complaints to a minimum. For the record, I’m firmly planted in the “If it aint broke, don’t fix it” camp, [...]
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Yesterday I received a Facebook friend request from my Mom. My Mom! Truly, I never thought I’d see this day. Mind you, mom is rather tech savvy, especially when you consider her age. An age I’m not allowed to reveal under peril of death. My mother worked from home designing courses for accountants until she [...]
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Ever since joining Google+, I’ve been reading many discussions about how cool this new network is because there’s “less noise.” I’ve never been a fan of ”noise” as a description of social networking because most of the interaction there are legitimate attempts at conversation and referring to it as noise is kind of insulting to those in [...]
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A couple of weeks ago, while at a family event, a cousin turned me on to “Bejeweled,” an addictive game on Facebook. I always avoided Facebook games, and most computer games altogether, because I tend to get sucked in and I’m too busy to spend time on all that fun stuff. Probably the quickest way [...]
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More and more people are finding that their bosses and co-workers want to follow them on Facebook. Many of these same people are alarmed by this as they want to maintain a separation between work and home. They also want to be able to post freely without having to worry about what their superiors will [...]
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I’ve been following Jay Baer‘s series on Facebook with interest. You see, while everyone else is out questioning the value of “likes” and popularity, I’m out extolling their benefits. I’m of the belief that each and every “Like” has value, and that the most popular people or brands can also be the most influential. As [...]
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Now that your business is on Facebook, what are you doing with it? Did you just set up a “like” page and hope people click your button? If that’s all you’re doing, you may as well not have a Facebook presence at all. When it comes to the social networks, it’s all about engagement, interaction [...]
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I jumped on the Facebook bandwagon late. It wasn’t that I didn’t like it, or like the idea of it, but rather, I didn’t want to get sucked into another social network. Because if you know me, you know I love my social networks. So I stayed away – and I missed out. Then I [...]
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