From the category archives:

General

Analyzing my online community’s stats is one of my favorite ways to learn about the people who interact at my blog network on a regular basis.. In fact, my analytics programs sometimes tell me more about my community’s wants and needs than if I had straight out asked them (and, just to be clear, we [...]

{ 2 comments }

Successful community managers know cultivating a community is more than just creating a Facebook group or spamming Twitter with some links. It’s about building relationships and touching on users’ wants and needs. The community manager truly is the voice of the community. This means she needs to be knowledgeable about all aspects of the business. [...]

{ 29 comments }

Social Media: You Either Get it Or You Don't

by Deb Ng on January 30, 2009

Here’s a scenario some community managers are facing: You’re hired by a business interested in building a web presence. Your superiors consider themselves hip pioneers for jumping on the social media thing, but they reality is they haven’t a clue. As a result, you can’t do your job properly. They question the amount of time [...]

{ 2 comments }

Community Manager Meetup at SXSWi?

by Deb Ng on January 30, 2009

So I was having a conversation on Twitter today with @iFroggy (don’t you love using @’s instead of names?) about perhaps planning a Community Manger meetup in Austin during SXSWi, which is going on from March 13 – 17th. I’m trying to gauge interest, and if we have some takers I’ll see what I can [...]

{ 8 comments }

How Vested Are You in Your Community?

by Deb Ng on January 27, 2009

Do you know what the first thing I do upon logging on to my laptop each day? No, it’s not checking email. I head directly to my Tweet Deck, to check out Twitter and then I head over to my company’s forum. To me, this is the equivalent of walking into work first thing and [...]

{ 0 comments }

Barack Obama: The Social Media President

by Deb Ng on January 21, 2009

Last week for homework, my six year old son had to write three facts about Barack Obama for a class discussion.  My son’s report read as follows: Barack Obama is our first African American President. Barack Obama should stop smoking. Barack Obama is the first social media President. As you can imagine, my pride was [...]

{ 0 comments }

Do You Answer All Your Email?

by Deb Ng on January 6, 2009

Here’s a typical morning for Deb: Wake up early Put on a jug of coffee Turn on the laptop Settle down for a good read Every morning before beginning my day I read my email, respond to as much as possible, answer Twitter DM’s, FaceBook wall comments, and visit forums and groups relating to my [...]

{ 1 comment }

Using FaceBook to Build Up Community

by Deb Ng on January 2, 2009

I recently started getting into FaceBook again. I kind of neglected it for a while, save for the occasional BlogTalkRadio event, but the past couple of weeks have seen me getting back into the FaceBook groove again. Now we all know my heart belongs to Twitter, but I’m beginning to see the benefits of using [...]

{ 2 comments }

In my Twitter travels, I come across many folks looking to land a Community Manager gig. Can’t say that I blame them, being a community manager is probably the only job (besides blogger and freelance writer) that I actually enjoyed. And so, as a service to our fellow Community Managers, the Community Manager Job of [...]

{ 2 comments }

It's Not Your Fault – But it Is!

by Deb Ng on December 21, 2008

I hate to break it to you, but as Community Manager you’re going to get blamed for everything whether you’re the culprit or not. It’s not that folks want to blame you, but as the person who is reaching out to the public, it will be you who bears the brunt of the anger when [...]

{ 4 comments }