From the category archives:
I had an interesting conversation about community management with a co-worker yesterday. We talked about how it can turn into an extremely public role – depending on the brand and the duties. Our discussion turned to public perception and our responsibilities outside of the brand, and I thought it would be interesting to explore that [...]
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A Game of Thrones is a not-so guilty pleasure for many of us. At the moment, many of my peers are deeply engrossed in either the books, the HBO series or both. While it’s a wonderful indulgence, Game of Thrones also offers many valuable lessons about the people who we put our faith behind, and [...]
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There’s a scene in the movie “Julie & Julia” where Julie jubilantly shares with her co-workers how she received her first comment. After watching that, I remember telling my husband how much I could relate to her excitement because I felt the same way after receiving my first comment on my first blog. In fact, [...]
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Community love isn’t a sure thing. There are days when you post and no one participates. You use the best stuff in your arsenal too. You’re funny, you’re smart, you ask intriguing questions and yet, despite doing everything but yelling “COMMENT! DANG IT!” it’s as if no one is paying attention to anything you do. [...]
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If you have access to my Twitter stream, you may have noticed a lot of hashtags lately. I’m kind of addicted to Twitter chats. If you’re not familiar with them, Twitter chats enable a group of people to have a productive conversation on Twitter following a specific hashtag. Each week, there are dozens taking place [...]
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When I lived in Queens, I witnessed a triple homicide and ended up having to testify in court. It was a hard case to prove, though. Because out of an entire block filled with people, very few of of my neighbors wanted to get involved. Some were afraid of repercussions, some didn’t want to be [...]
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One dilemma I’m facing as I research and gather notes to begin writing my book, “Online Community Management for Dummies” (sick of hearing about it yet?) is how I keep repeating the term “online community” or “community.” It was drilled into our heads in writing school that we need to break out the thesaurus in [...]
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The other day, I wrote a post calling b.s. on retweets. The post, which was intended to be a discussion of the value of the retweet, and was intended to explore if a retweet is more valuable than a blog post or giving to a charity, (because influencers are often judged on how many retweets [...]
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I often talk about passion. I’m one of a small percentage of people who are able to achieve success through passion. My passion for writing led to my passion for blogging and social media. But let’s make no mistake, while I do believe that we should all find our passion, and that we would all [...]
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I have something on my mind and I think it’s time to get it out in the open. If you follow me on Twitter or follow the BlogWorld Expo Facebook page, you’ll know I’m not down with all the expert bashing lately. While I agree that it’s easy enough for folks to call themselves a [...]
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