Since Community Managers are a relatively new breed, there’s no real rule book about what college courses to take or ideal experiences one must have on a resume before applying for a gig. Though we can expect that to change soon, those wishing to become Community Managers, might be a little unsure of the skills needed to land one of these desireable jobs. Moreover, employers might not be very sure of what to look for in a Community Manager either. In fact, it might be up to you to set the bar.
If you’re not an experienced Community Manager, but you have experience that can land you the gig, you’ll want to highlight certain skills. For instance:
People Skills: You have to have the proper disposition to be a Community Manager. The cranky and crochety need not apply. A Community Manager must always be congenial, respectful, and likable. If you have no patience for people and their problems, you have no business being a Community Manager.
Customer Service: A Community Manager is sort of a kicked up Customer Service Rep. If you have experience working with people and successfully solving problems, you certainly have the ability to be a rockin’ Community Manager.
Social Networking: Little did you know having 3,000 followers on Twitter would come in handy. Businesses want to hire folks who have the ability to reach lots of people. Who you know, and how many people you know, is a good thing to list on a Community Manager’s resume.
Blogging: Most Community Managers are to be expected to handle the company blog. We’re not talking about boring blogging either. In addition to reporting company news, you should possess the ability to find news outside of your small enclave, as long as it fits in with the topic.
Marketing: Yes, Community Managers need to be able to market and sell. Your job is to get people talking and create a buzz. Even though you’re more of a conversationalist than a salesman, your marketing skills will be put to good use.
What are some other bankable skills a Community Manager should highlight on his or her application? We’re interested in your thoughts too, so please don’t be afraid to discuss, and even disagree, in the comments.
